International Coach Directory
International Coach Directory
FOR IMMEDIATE RELEASE
NEW BUSINESS DEVELOPMENT RESOURCE
LAUNCHED FOR COACHES.
World’s Largest Coaching School Creates
International Coach Directory to Enhance Lead Generation:
STEAMBOAT SPRINGS, CO, August 13 , 2002 - CoachInc.com (www.coachinc.com), the world’s largest coach training
and coaching services firm, has launched findacoach.com, an innovative marketing
support tool for coaches that is designed to improve new business lead
generation. This exciting new solution is exclusively for students and
graduates of CoachInc.com’s Coach U and Corporate Coach U coach training
Supported by an aggressive online marketing campaign and utilizing proven
marketing techniques with new search engine technologies, the new service is
expected to help link thousands of potential coaching clients to coaches who are
listed in this International Coach Directory.
The entire site has been developed with two primary goals. One: help the
individual coach acquire new clients and build a successful practice. Two:
create a strong and ongoing learning environment for coaches to maximize the
many opportunities of the new economy and the Internet.
“The Internet is a key marketing factor in generating exposure and gaining
new clients. Search Engines, portals and online communities are used by 92
percent of the web population to source and acquire services,” said Sandy Vilas,
President of CoachInc.com. “The number of people online looking for the
services of a professional coach is increasing every month.”
example, an analysis in January 2002 of the top five search engines including
Yahoo, AOL, Netscape, Lycos and AltaVista showed over 21,000 searches for
information on coaching services.
“The marketing campaign to drive traffic to
www.findacoach.com will involve search
engine placements, online and offline ads, opt-in mail campaigns, link programs,
newsgroups and message boards”, said Vilas.
Once a visitor arrives at the
directory, they will be guided through an easy to use process that helps them
find the coaches that best suit their needs. The potential client can then
engage coaches directly via the ‘post a question’ option or directly via e-mail
and telephone. The directory can be accessed worldwide.
To learn more about registering in the International Coach Directory and how
it can help coaches achieve even greater success in coaching, please visit
CoachInc.com (www.coachinc.com), is the
parent company of Coach U and Corporate Coach U (CCU). CoachInc.com is
headquartered virtually in Steamboat Springs, CO, with over 7,000 students and
graduates located in 36 countries.
CoachInc.com's Coach U and Corporate Coach U training programs are held over
the telephone and the Internet. The curriculum for Coach U includes 36 modules
conducted during weekly conference calls with faculty and up to twenty students.
The curriculum for Corporate Coach U includes 15 modules. Additionally, there
are other programs available through both Coach U and Corporate Coach U.
The student and staff mix includes former and current attorneys, accountants,
CEOs, managers, HR professionals, educators, consultants, small business owners
and even therapists and ministers.